We have done over the Who and What of the 5 W’s already. If you missed those, don’t worry, I have links to those at the end. Today I’m going…
Create the Right Content for Your Consumers by Listening to Your Consumers We are in a time where the consumer can talk back to us. The consumer can provide us…
Using grade school literary tactics to better understand your customer's story and their challenges to build trust. You may recall the 5 W’s from back in grade school when your…
The Magic Link between You Ad Spend and Market Share There’s a magical link between your ad spend and market share. This magical link can dictate whether or not your…
Organizing Your Business’s Data with Visual Charts & Graphs Organizing your business’s data with visual charts & graphs is the best way to present data. Having good visuals when you’re…
8 Strategies to Use When You Want to Expand Your Brand Just to make sure we are all on the same page, a brand extension is when a company uses…
Finding and Using Your Artistic Style as an Extension of Your Brand Once you find your artistic style, it becomes a part of your brand. Your artistic style is what…
The Importance of Knowing the Brand’s Core Values When Designing When you’re designing something for a brand, it’s important to design with the brand’s core values in mind. These values…
Checking Your Brand’s Awareness with a Quick 6 Question Survey It doesn’t take much to check your brand’s awareness. I say you only need 6 easy questions to determine if…
The Way Your Product’s Packaging Can Influence Your Consumer’s Purchase A product’s packaging can make or break a sale, especially if it’s the first time consumers are buying said product.…