How Brand Awareness and Price go Hand-in-Hand The power of one’s brand credibility is sometimes overlooked. Let’s take this question, “What is the going rate for a logo?” and “How much do I charge for a logo?” as examples. The answers are, it depends on how much you want to pay and it depends on …
Using the 5 W’s to Understand Your Customers Story: Where Should You Contact Your Customers We have done over the Who, What, and when of the 5 W’s already. If you missed those, don’t worry, I have links to those at the end. Today I’m going to focus on Where, where you should contact your …
We have done over the Who and What of the 5 W’s already. If you missed those, don’t worry, I have links to those at the end. Today I’m going to focus on When, when should you contact your consumers? To refresh your memory, the 5 W’s are: who, what, when, where, and why. The …
Using the 5 W’s to Understand Your Customers Story: When to Contact Your Customers Read More »
Create the Right Content for Your Consumers by Listening to Your Consumers We are in a time where the consumer can talk back to us. The consumer can provide us feedback about their experience, and about our products. Listening to your consumer’s feedback will help you create the right content they will engage with. How …
Listen to Your Consumers Before Creating Content Read More »
